Why we chose to create two digipaks

We have decided to do two digipaks and two posters, we decided to do this because we had lots of different ideas of how to attract our audience and couldn't choose which one was the best. Therefore we will let you decide. We have kept a unique house style throughout both to ensure that it is clear to see which digipak matches together. We looked into some research on two digipaks as we wanted to make sure other bands and artist did this otherwise our digipak's wouldn't be realistic.

Here is the research we found :

Here is two covers of our band BLOC PARTY'S song Flux. This is the song we are doing so I felt it was essential to see if they created two CD covers first. Which they have done. As you can see the first one is very still and quiet where as the second one is a fast moving road with bright lights. They are both the same song and both show lights and emptiness. This shows that they do still relate to one another.

Here Jessie J has also used two front covers for one of her songs called "Who you are" She has kept herself on both of the CD's but she is posing differently in both. It is clear to see that even without her name and the song name both of the CD's are still hers.

After looking at both Bloc party and Jessie J it gave us an incentive to go ahead with our two digipaks.